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GCDS
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GCDS (God Cannot Destroy Streetwear) is an Italian brand, founded in 2007 (GCDS.it, 2017) by the Catza brothers, Giuliano and Giordano, who act as creative director and CEO respectively. As of 2017, they retailed in 230 stores with future endeavors focused in Asia. In an article published by Fashion Week Online (2017), the brand is described as being known for “ironic graphics, catchy slogans and unexpected capsule collaborations” which include Kendall Jenner, Bella Hadid and Dua Lipa. (Starr, P. 2017)
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